You Got 12seconds Get Ready
June 10, 2009 at 5:57 pm (Blogging, Social media, Twitter, Video, microblogging) (ashton kutcher, oprah winfrey, shaq, Twitter)
I recently discovered a new web 2.0 website called 12seconds that is a video version of Twitter. The website allows users to update their status with a mobile phone or webcam and gives you only 12 seconds to say or do whatever you want.
According to the creators of 12seconds they believed that anything past 12 seconds loses the human interest and creates boredom during typical Internet video viewing. The site has been receiving a lot of attention due to the popularity of Shaquille O’Neal’s usage at the same time Twitter’s growth has excelled 752% since 2008. Overnight success for the micro blogging website began during the Presidential elections, and steeped over to the recent Oprah Winfrey show and the Ashton Kutcher competition stunt with CNN. This article explains what some social media strategist call the “Shaq effect” due to the increase unique users Twitter has gained since the NBA basketball player joined in November achieving over 650,000 followers.
